Commercial
Genshin Impact - Navia
Bringing Teyvat to Life: Showcasing Characters and Powers in Genshin Impact’s Expansive World.
Client
Genshin Impact (directed by Jason Kent Carpenter)
Work
Relighting, Compositing, Rotoscoping
Tools
Nuke, After Effects
Execution Time
3 days
PROJECT OVERVIEW
We collaborated on VFX for two online commercials for the popular game "Genshin Impact," set in the vibrant world of Teyvat. This first spot, directed by Jason Kent Carpenter and produced by Tiger House Films, features fan-favorite Paimon and debuts the new character Navia. Our goal was to create stunning visual effects that bring the characters and immersive world of Genshin Impact to life.
Creative Process
We focused on seamless VFX that captured the dynamic essence of Genshin Impact. Using Nukeand After Effects, we performed screen compositing, relighting, and rotoscoping to integrate the characters and effects smoothly with the live-action elements. Our work ensured that each scene aligned perfectly with the game’s vibrant aesthetic, emphasizing the elemental powers and highlighting Navia’s debut in a captivating way.
IMMERSION REDEFINED: EXPERIENCE THE POWER AND MAGIC OF GENSHIN IMPACT LIKE NEVER BEFORE.
Final work
Moments in Action: Stills from the Genshin Impact Commercial Featuring Key Characters.
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Los Angeles, California